Privacy Policy

At Sport Apparel Shop (“we,” “us,” or “our”), we value your trust and are committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website sportsweartrending.com or make purchases from our global sportswear collection.

1. Information We Collect

To provide our performance-driven apparel and seamless shopping experience, we collect:

• Personal Information: Name, email address, shipping/billing address, phone number, and payment details when you create an account or make a purchase.
• Transaction Data: Purchase history, payment method preferences, and order tracking information.
• Technical Data: IP address, browser type, device information, and cookies (see Section 6).
• Usage Data: Pages visited, time spent on site, and navigation patterns to improve our products and services.

2. How We Use Your Information

Like our moisture-wicking fabrics are designed for optimal performance, we use your data to:

• Process transactions and deliver your sportswear orders worldwide
• Provide customer support and respond to inquiries
• Improve our website functionality and product offerings
• Send order confirmations, shipping notifications, and service messages
• Conduct security checks and prevent fraud
• Analyze shopping behavior to enhance your experience (with your consent)

3. Data Sharing and Disclosure

We treat your data with the same care as we design our premium hoodies and bottoms:

• Service Providers: We share necessary information with payment processors (like PayPal), shipping carriers, and IT service providers under strict confidentiality agreements.
• Legal Compliance: We may disclose information when required by law or to protect our rights and safety.
• Business Transfers: In case of merger or acquisition, customer information may be transferred as a business asset.
• Never Sold: We do not sell your personal information to third-party marketers.

4. Data Storage and Security

Just as our apparel is built for durability, we implement robust security measures:

• All data is stored on secure servers with limited access
• PCI-DSS compliant payment processing with 256-bit encryption
• SSL encryption across our entire website
• Regular security audits and vulnerability testing
• Fraud detection systems monitoring transactions

While we implement these measures, no internet transmission is 100% secure. We encourage you to use strong passwords and protect your login information.

5. Your Rights and Choices

You have control over your data, just like you control your workout:

• Access & Correction: View and update your account information anytime
• Data Portability: Request a copy of your personal data
• Deletion: Request account deletion (subject to legal retention requirements)
• Marketing Preferences: Opt-out of promotional emails using the unsubscribe link
• California Residents: Additional rights under CCPA may apply

6. Cookies and Tracking Technologies

Our website uses cookies to enhance your shopping experience:

• Essential Cookies: Required for site functionality and secure checkout
• Performance Cookies: Help us understand how customers use our site
• Advertising Cookies: Show relevant sportswear offers (can be disabled)

You can manage cookie preferences through your browser settings. Disabling cookies may affect website functionality.

7. International Data Transfers

As we serve customers globally (excluding some Asian and remote regions), your data may be transferred to and processed in the United States and other countries where our service providers operate. We ensure adequate protections are in place for these transfers.

8. Children’s Privacy

Our performance apparel is designed for adults. We do not knowingly collect information from children under 16. If we become aware of such collection, we will take steps to delete the information.

9. Policy Updates

We may update this policy as our business evolves. Significant changes will be notified via email or website notice. Continued use of our services constitutes acceptance of the updated policy.